TrackPlay pricing
What TrackPlay costs, what each plan is metered on, and what to expect as your traffic grows.
What TrackPlay costs
Free plan: 1,000 plays/mo, no card, watermarked. Paid plans billed on plays with every feature included: Basic $29 (5,000 plays), Pro $79 (15,000), Scale $199 (50,000). Extra plays optional at $0.01-$0.02.
What works
- Split tests are decided on the sale itself, with real statistics, and every variant runs under one embed so your ad links and campaign learning never reset.
- Conversions fire server-side to Meta, TikTok and GA4 at the watch-time milestone you choose, so the ad platform optimizes on real watch behaviour and actual sales instead of a page-load pixel.
- Cart postbacks tie each sale to the exact play that earned it, from seven direct-response carts including ClickBank, Kiwify and Digistore24, server to server.
- Retention is drawn per second and split into buyers versus non-buyers, next to hook rate, hold rate and revenue per play, so you can see the exact seconds to cut or protect.
- Every feature is on every plan, billing is on plays rather than seats, and there is a no-card free plan plus paid plans from $29 a month.
What to watch
- It is built narrowly for paid-traffic VSL conversion, not general video hosting or a B2B content library. If your video's job is content marketing rather than a direct-response sale, something like Wistia fits the work better.
- It is a very new product with thin outside proof. The testimonials are on its own site, there is little third-party or Reddit track record yet, and signup is invite-only right now. That is what you would expect of a platform this recent, but it means you cannot lean on independent reviews before you commit paid traffic.
Pricing questions
- How much does TrackPlay cost?
- Free plan: 1,000 plays/mo, no card, watermarked. Paid plans billed on plays with every feature included: Basic $29 (5,000 plays), Pro $79 (15,000), Scale $199 (50,000). Extra plays optional at $0.01-$0.02.
- Is there a free plan or trial?
- Yes, TrackPlay has a free tier. Any paid trial is noted above.
- Will the price change as I scale?
- Often, yes. Read the billing basis above: metering on plays, bandwidth or storage means your bill moves with usage, so the headline price is only the starting point.