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Vimeo pricing

What Vimeo costs, what each plan is metered on, and what to expect as your traffic grows.

By Dominic Reyes, Lead reviewer. Edited by the Play That Sells desk.

What Vimeo costs

Free plan (1 GB lifetime, ad-free player, 4K/HDR). Self-serve tiers billed annually: Starter $96/year (~$8/mo), Standard $192/year (~$16/mo), Advanced $600/year (~$50/mo); monthly billing is higher. Standard adds lead-capture forms and CTAs; Advanced adds webinars and marketing-automation integrations. Enterprise custom. 7-day trial on paid plans.

Prices checked 27 September 2026. Verify on the vendor site before you buy.

What works

  • A dependable, widely used host with a clean, ad-free player and a large free-to-enterprise range.
  • Covers a broad set of jobs beyond a sales page: a video library, interactive video, live streaming and webinars.

What to watch

  • It is a general-purpose host, not a direct-response tool. There is no conversion analytics, no cart attribution and none of the marketer-focused autoplay a VSL relies on.
  • For a paid-traffic sales video you would bolt on tracking elsewhere, because Vimeo does not tie plays to sales.

Pricing questions

How much does Vimeo cost?
Free plan (1 GB lifetime, ad-free player, 4K/HDR). Self-serve tiers billed annually: Starter $96/year (~$8/mo), Standard $192/year (~$16/mo), Advanced $600/year (~$50/mo); monthly billing is higher. Standard adds lead-capture forms and CTAs; Advanced adds webinars and marketing-automation integrations. Enterprise custom. 7-day trial on paid plans.
Is there a free plan or trial?
Yes, Vimeo has a free tier. Any paid trial is noted above.
Will the price change as I scale?
Often, yes. Read the billing basis above: metering on plays, bandwidth or storage means your bill moves with usage, so the headline price is only the starting point.

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